New fans are presented with a teaser to ‘Like’ the Eliza Doolittle Facebook Page, and are then rewarded with access to listen to an exclusive album stream.  Fans are able to Share the album stream to all of their Facebook friends and can also pre-order the album.

Artists are increasing their presence on Social Media platforms in innovative ways to engage with their fans and form long lasting relationships. Eliza who regularly gets involved with her Facebook following, reached number 2 in the itunes chart following the Facebook launch, just beaten to the number 1 slot by Eminem.

Listen now on Eliza Doolittle’s Facebook page.

As part of the Live At Leeds 2010 Unconference Paris Panda Director, Lisa Hibbert joined a panel of Bloggers, Labels, PR types and Managers to offer her advice and insights on how Social Media Marketing can help new artists build loyal fan bases.

Social Media platforms have changed the way artists interact with their fans, as well the role of Record Labels, Pluggers and PR companies. Technology has created a more democratic playing field where artists have more control than ever before in promoting their music. So how do potential break-through artists utilise Social Media platforms and the new technologies to their benefit? When artists collaborate with Social Media Marketing experts they can make the right noise in the right places and generate some great results. Today’s music consumers are demanding more value from an artist than a traditional CD or album download. Creative Social Media campaigns are a sure fire way to add value, increase loyalty, and ultimately lead to sales.

With the line-up constantly growing, the new site incorporates a Content Management System and Blog to enable the Live At Leeds staff to keep it bang up to date.  It also acts as a hub for the Live At Leeds community across social networks such as Facebook, Twitter and Flickr, making use of feeds and widgets to engage the LAL fans.

Digital music marketing specialists Paris Panda are thrilled to have been appointed to work on the project across the next 4 years to keep the site up to date with the latest online developments to help pull in the crowds. Live at Leeds will be taking place across various venues in Leeds from 30th April – 3rd May 2010.

Visit liveatleeds.com

With an audience of musicians, writers, record label managers and music consumers, Robb helped ignite debates on the impact of digital on music, the direction of digital music and the role web 2.0 can play in breaking new acts and reaching new markets.

The Rev’s MySpace page was also given a redesign to feature streamed video content for each new single release.  Paris Panda also created a series of online banner adverts for the album which were rolled out across the Google and MySpace networks.

Presented with a brief to update the label’s previous site and incorporate a CMS. Paris Panda has successfully delivered a multi-functional site which enables the client to self manage and upload content such as information on artists, releases and gig dates.

The site facilitates interactivity via mailing list sign up areas, a popular blog, an online shop and a live social networking twitter feed. This encourages and enables direct contact and engagement from label and artist to fanbase on up to the minute news.

Spokesman for the label said: “ We’re really impressed with what Paris Panda has created. We feel it sets the bar for sites of this kind in the industry. DTTR are now able to easily optimise and share data between artists and fans at the touch of a button. This enables us to build online relationships more effectively whilst creating better revenue streams for our artists.”

To promote her latest single release ‘Oh My God’ and forthcoming album ‘Fortress Around My Heart’, Paris Panda helped to send one lucky competition winner to Ida’s native Norway to see the singer perform live at the Barents music festival. With the possibility of also catching a glimpse of the magical northern lights!

Fans were informed of this exclusive opportunity via an ecard announcing the competition. From the ecard fans then linked to the competition micro site where they viewed the ‘Oh My God’ video and had to enter the missing word!

Paris Panda also designed the outdoor / billboard advertising and online banner adverts for both the single and album releases on the Google and MySpace networks.

Who better than Grace to carry off such a feat? After some highly amusing research we crafted a new Facebook Application called Socially Sick, a phrase that a teacher once used to describe the school girl – Grace Mendoza.

We felt there was a definite calling for some outrageous, naughty behaviour amongst all the hugging, kissing, poking and general Facebook niceness. Spread the outrage here and find out how friends can ‘Lick’, ‘Pooh – pooh’, ‘Give the finger’ or ‘Howl’ at their mates as well as ‘Drag by the hair’, ‘Stand up’, ‘Dress down’ or ‘Slap’ each other in true Grace-like diva fashion.

As part of a wider campaign in support of the album release, ‘Hurricane’, her first in 20 years Paris Panda also delivered several eye catching online ads for placement across music and gay sites using artwork by none other than infamous street artist Banksy.

Grace Jones’ Hurricane went on sale on November 3rd and is followed by the EP release of ‘William’s Blood’ on December 8th, ‘William’s Blood’ is an 11 minute art piece produced by the much acclaimed Chris Cunningham. The award winning, music film and video director has previously won awards for Bjorks ‘All is full of Love‘ and directed Madonna’s ‘Frozen’ video.

Grace Jones' first release for 20 years, Hurricane, is out now on Wall Of Sound Records.