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    Roll Deep

    Exclusive Roll Deep Mixtape Streamed to Fans on Facebook

    As part of Roll Deep’s ‘Green Light’ single campaign, Paris Panda were asked to help boost fan numbers and create awareness via a Facebook campaign.

    To drive up fan numbers and encourage sign ups, Paris Panda created a Facebook page where fans ‘liked’ in order to ‘listen’ to streamed content.  Signing up to the mailing list through the tab, the user gains access to the exclusive mixtape as a digital download.  Fans are also able to spread the message by ’sharing’ the tab with their Friends and can buy the single via the tab.

    The single reached number 1.

    RollDeep_fb_mixtape01

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